Upland, a prominent web3 Metaverse SuperApp, and Nowhere, a virtual gathering platform dedicated to revolutionizing digital socialization, have formed a strategic partnership. This joint venture aims to materialize the innovative concept of 'Cafes,' representing a significant leap forward in Upland's quest to become the largest and most vibrant metaverse hub.
Upland has already established itself as a key player in the metaverse, offering a platform that empowers users, creators, developers, and brands to build games, assets, and immersive experiences. The collaboration with Nowhere enables the creation of captivating virtual spaces within the Upland ecosystem, where players can interact, showcase their 3D avatars, engage in games, and socialize without leaving the platform.
Nowhere's platform integration introduces a fresh opportunity for users to engage and monetize within Upland through the introduction of Metaventure Cafes. These location-based social spaces promise an enhanced user experience.
Idan Zuckerman, Upland's Co-Founder and Co-CEO, expressed great excitement about this development, stating, "Cafes represent a thrilling milestone in our vision of enabling communities to easily connect and share experiences within Upland. By introducing this innovation, we are further establishing ourselves as a leading metaverse platform, expanding the possibilities for our communities and brand partners to fully immerse themselves in 3D experiences. Cafes are just the beginning."
Cafes in Upland offer a unique experience by being situated on properties that are geographically linked to the real-world Upland map. Users can enjoy the sight of familiar in-game streets, neighborhoods, and cities, complete with buildings, map assets, decorative elements, and vehicles.
Upon entering Cafes with their avatars, members of the Upland community can express themselves by adorning digital wearables sourced from an extensive library, which includes designs from various brand partners associated with Upland.
Expressing enthusiasm about the collaboration, Jon Morris, Co-Founder and CEO of NOWHERE, remarked, "We are thrilled to bring our technology to Upland. It represents a significant milestone for the metaverse, allowing you to socialize with people from all around the world within an immersive cafe setting, while looking out onto a player-generated virtual city that is mapped to the real world. We believe this will strengthen the community and we eagerly anticipate the exciting opportunities that will arise from this partnership."
Thanks to NOWHERE's advanced 3D technology, players will soon have the ability to create, customize, and manage their own global Metaventures. The combination of Upland's virtual real estate game and NOWHERE's visually stunning virtual world platform positions them to become the most dynamic web3 metaverse worldwide.
The emerging metaverse is revolutionizing our interaction and perception of the digital realm. The partnership between Upland and Nowhere exemplifies the transformative potential of immersive 3D experiences. The team invites all Uplanders to engage with the innovative 'Cafe' feature through the iOS and Android mobile apps as well as the web platform.
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