How to promote NFT collection

How to promote NFT collection

How to promote NFT collection

All about NFT advertising

Modern people have less and less doubt that cryptocurrencies are the money of the future. In addition to digital coins, blockchain began to be used in many other areas, and one of them is NFT tokens. There are many questions related to them, beginners want to know how to earn tokens, in what ways, and whether it is worth getting involved in this niche at all.

These assets have become widespread in the niche of crypto art. Any file can be converted to NFT and used for sale. But not only artists and designers can use this, there are many other options for using the technology. Already now it brings a decent profit to a huge audience.

What is an NFT token?

It stands for Non-Fungible Token, which is the name of non-fungible tokens. Such assets are a certificate confirming the ownership of something. Like cryptocurrencies, such coins are an entry in the blockchain, and usually already existing networks (for example, Ethereum) are used for this. The main feature of NFTs is that they cannot be replaced by a similar asset since each is unique.

Token holders do not have to worry about the safety of their assets, they cannot be deleted, changed, or stolen. Information about the owner is put into a digital code, and data about the author remains forever. Anyone can create such coins, special platforms have already been created for this. Moreover, they manage to make money on them in several ways at once, from reselling to collecting free NFTs.


Examples of NFT prices

The crypto world has already managed to surprise with high-profile events, successful users have shown how to make money on NFT, and how large sums are spinning here. The development is in full swing, in the first few months of 2021 alone, NFT trading volume was 26 times greater than in the whole of 2020.

NFT marketing examples presented:

  • Singer Grimes received $5.8 million from the sale of the digitized new album;
  • A digitized painting by Banksy Morons went under the hammer for $380,000;
  • The win. crypto domain was first tokenized and then sold for $100,000;
  • Everyday collage of 5,000 paintings by artist Beeple sold for $69.34 million;
  • The same Beeple artist sold a kinetic astronaut sculpture for $28.98 million;
  • One of the avatars for CryptoPunks created 4 years ago, was sold for 11.754 million dollars;
  • Famous crypto artist XCOPY, for the picture "Coin for the boatman" helped out about 6 million dollars;
  • The notorious Edward Snowden sold the digitized pages of a court order declaring the NSA illegal and received more than $5 million for them.

There are many examples of excellent NFT marketing strategies on the web. People get huge royalties, and not everyone creates their tokens. Some resell them, others invest (set aside coins for the future), some collect them for free, and now there are often distributions. They help develop new projects.

How to make money with NFT tokens?

Everyone wants to know how to make money on NFT because the topic is gaining momentum. The methods do not differ from those used when using conventional cryptocurrencies. Launching your projects, speculating, using various services, investing, and so on. About the most interesting of them, it is worth telling in more detail:

Create your token

It's a great option to get involved and make a really big income but to sell something expensive, it has to be something really valuable. The easiest way is to digitize a picture, photo, audio, or video file. Through special services, it is possible to tokenize anything, and such goods are put up for sale on specialized marketplaces:

Placing a new token is not a difficult task, the most difficult thing is to find a buyer. Who will agree to pay for your work? Is she interesting? How popular is the author's name? You will also have to pay a little for this (the commission for the operation is paid at the time of placement).

The idea is not bad, because there are already examples when digital paintings, videos, and music tracks were sold for millions of dollars. But their authors are well-known people, and their fans and true connoisseurs of art are ready to give any money for the right to own an exclusive. You need to think through everything to the smallest detail, cause a stir, and come up with creative ideas.

Participation in giveaways

You can get NFT tokens free of charge if you participate in AirDrops. The developers of new projects deliberately scatter their coins to everyone to get promoted. As a rule, in return they ask you to perform some simple actions - tell about the service on social networks, make a review, leave a review, take part in a vote, and much more.

In some cases, airdrops are only triggered for NFT token holders. It is necessary to follow the current distributions, for this special sites have already been created where relevant information is published:

  • AtomicHub;
  • Coinmarketcap;
  • Airdrops.io.

Useless and practically worthless tokens received during distributions can soar in price in a few months. This is the most effective way to earn NFT tokens without investment.

Buying and selling NFT tokens on marketplaces, investing

As in the cryptocurrency market, tokens have high volatility. Their value is constantly changing, which allows you to earn on the resale of coins. The rules are extremely simple - buy low, sell high. During the day, the price can change several times, the main thing is to catch the right moment.

Some buy tokens to quickly sell them as soon as the price goes up. Others invest in them for the long term. Some NFTs are worth a penny and after a while their price rises to several million dollars. You need to look for offers on the most popular exchanges:

  • OpenSea;
  • SuperRare;
  • Rarible.

It is important to join the topic and learn to determine the prospects of projects or individual NFTs. Such earnings on NFT require certain knowledge and you have to constantly monitor the market, but you can also rise well.

And don't forget to develop or order the creation of an NFT calendar, which will tell users about your product in more detail, but briefly.

 

Promoting and selling - how to promote your NFT collection?

It is easy to issue your tokens, but it is not easy to secure their sale. You need to draw attention to yourself and promote the name of the author or the project to which they are attached. There are several options for promotion, the most effective of them:

Social media

Any popular platforms (Telegram, Facebook, Twitter) are suitable for posting articles and press releases about tokens free of charge and thereby popularizing them. Every comment on such sites is an advertisement.

You can share player statistics, investor reviews, review objects turned into an NFT collection, and more. The number of social media mentions networks directly affects the promotion, the main thing is not to sit idly by.

Advertising in Discord

You need to look for an audience interested in NFT in those corners of the Internet where it can gather. The Discord platform is perfect for this. Communities of various projects, courses, cryptocurrencies, and so on are created here.

Visitors to this site are actively discussing everything related to the crypto world, broadcast the latest events, find investors, solve various problems, and find fresh ideas. Launch a platform here and attract like-minded people.

Cryptovoxels and Decentraland

This is a pair of platforms with meta-universes that are directly related to the world of cryptocurrencies. Here, users become owners of virtual real estate, participate in the social environment of the project, interact with each other, and advertise their NFTs.

Register, host your collections, and manage venues. No downloads are required, everything happens in a browser window. People who are interested in NFT tokens gather here, but they can only be interested in a solid value.

Crypto community

A lot of projects on the topic of cryptocurrencies have been created on the network. All kinds of blogs, forums, chats, and other platforms. Connect to them, communicate with like-minded people, and make NFT crypto advertising at the same time. Sometimes mentioning new NFTs once is enough to get the topic picked up. If you establish yourself as a professional on such resources, you will be able to attract attention and your opinion will be listened to. Don't spam, become part of the community and gain credibility in certain circles.

Become a Collector

Some well-known bloggers talk about token sales on their platforms and, at the same time, NFT advertising buyers. Use influencer marketing or look for offers from popular authors, and collect their coins, this will help promote your name. You will have to invest and support financially other authors, but at the same time, you can also invest.

Own sites

The best NFT marketing strategy to promote on the Internet is through your platform. Make your effective search engine optimization. Start a blog, make a channel on video hosting, and open a group on social networks. networks, conduct email newsletters, or at least chat in Messenger. Tell about earnings on GIFs, publish current news of the crypto world, and share current Airdrops or forecasts for the cost of tokens. When the platform becomes popular, it will be possible to advertise your projects through it.

New NFTs are created every day, but only a small fraction of them are successfully sold. You need to create a buzz around your project, share posts on social networks, and get into the media, and it is desirable to do all this in the bourgeoisie because foreigners use NFT much more actively.

Also worth mentioning is the possibility of contacting popular and noteworthy marketing agencies. Such a company will develop a coherent strategy for the profitable sale of your item or an entire collection.

 

Potential Risks and the Future of NFTs

So far, many doubt whether it is realistic to make money on NFT and do not dare to get involved in the topic. The niche is attractive, and creating your tokens is not difficult, there are examples of very large transactions, authors receive huge fees for their work, and even unknown people manage to become famous. But everything has a downside.

  • The market is not stable, tokens can grow in price by 1000%, and then freeze and no longer be of interest. For those who buy them for resale, it will be a total disaster;
  • There are so many different NFTs created that it is becoming increasingly difficult to attract attention to their work, even talented authors sometimes cannot attract buyers;
  • Due to the increased interest in the new round of the crypto world, scammers began to actively connect to it. They create different sites, issue coins, and create artificial hype around them;
  • Any technical processes can be broken by intruders, hacker attacks are carried out regularly on marketplaces and individual users;
  • And of course, a lot of problems are related to copyright. The author's works are brazenly stolen and put up for sale.

NFT tokens have a promising future. This technology makes life much easier for many people and helps to earn money remotely. You need to digitize the files and put them up for sale, or use other methods. So far, everything is only leading to the fact that this direction will develop, so it is better not to waste time, but to start work here and now.




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